Mass Tourism Reaching Sicily

Historic Sicily's charm is gone. The British Mass tourism giant , Thomas Cook recently purchased the hotel chain Hotels4U with the purpose of turning historic Sicily into a mass tourism site with air and land packages sold to British citizens. The largest British tour conglomerate announced an increase in its presence on the island after having made agreements with 15 Sicilian accommodation structures. According to the ICE office in Palermo, the priority objective is expanding the network of hotels on the largest island in the Mediterranean.

With an aching heart we say goodbye to ambiance, quaintness, and cultural tourism in one of the last unspoiled corners of Italy!